Saturday, March 19, 2016

Finley Shirts Opening

Retail / Branding / Social Media Duties as of 1/18/16
Cover letter and resume may be sent to marty@thefinleyshirt.com

Small, fast-paced clothing company near downtown seeking a creative, reliable, self-motivated and organized individual who has a strong attention to detail and a strong work ethic.

Duties would include, but not be limited to:

1.      Social Media Optimization/  Branding
§  Plan and maintain social media calendar and analytics
§  Post daily across all platforms – international and domestic
§  Engage with customers, retailers, media, bloggers

2.      Graphic design
·        Photograph collection on mannequin and edit in Photoshop
·        Create social media content, email marketing campaigns, website content, promotional, trunk show materials, etc.
·        Create line sheets and look books for customers
·        Create immediate line sheets accessible to reps and retail stores

3.      Retail webstore sales
·        Increase # of customers and gross profit by 25% -40% each year
·        Improve site structure to enhance SEO
·        Develop SEO budget (PPC marketing) and automatization
·        Adjust site navigation and internal link flow
·        Add tital tags and meta descriptions to all existing product
·        Optimize load speed
·        Add to site: blog? Philanthropy tab? Favorites and friends tab?
·        Daily webstore maintenance on Amazon and FinleyShirts.com. 
o   updating inventory at end of day, adding new product, printing orders, adding tracking info, answering customer emails and phone calls, process returns and credits

4.      Retail Customer support
·        Create and manage store contests for retail sales persons

5.      Markets
·        Create order forms for market
·        Assist with planning and execution

6.      Photoshoots
·        Assist in hiring talent, styling and managing photoshoots
·        Edit chosen photos after shoot

7.      Samples
·        Oversee organization of sample lines
·        Prepare sample tags
·        Allocate and ship sample lines to reps

8.      Retail Store - TBD
·        Possible creation of small, retail storefront